The holidays are a great time for marketing thanks to one of the greatest business icons in history: Santa Claus. No matter what they call it, Santa Claus, Father Christmas, Saint Nicholas, etc., it ...

For more than 30 years, the Coca-Cola Holiday Caravan has been a beacon of festive cheer, marking the unofficial start of the holiday season across America. This year, the iconic red truck — adorned ...

Coca-Cola invented the modern-day version of Santa Claus. Rating: False (About this rating?) Santa Claus is iconic. Wherever people see him during the Christmas season, be it at the mall, in classic ...

Coca-Cola is doubling down on using artificial intelligence in its festive annual ad, despite backlash over the move a year ago. Last November, outraged buyers accused the soft drink company of ...

It's common to leave out cookies for Santa Claus at Christmastime — a tradition rooted in medieval origins. But leaving out a cold Coca-Cola for St. Nick might be a more appropriate practice, as the ...

"Coca-Cola did not create the legend of Santa Claus." The myth that the many-named gift-bringer of Christmas was invented by a soda brand is so persistent that even Coca-Cola has had to step in to ...