Plant-based meat brands like Impossible burst onto the scene at the end of the 2010s amid a wave of hype, but since then, they have faced a lot of questions, including just how healthy of an ...

After a big year for its plant-based burger, Impossible Foods has something new on its plate. The California-based company unveiled Impossible Pork and Impossible Sausage on Monday evening at the CES ...

If meat is viewed by many vegans as the flesh of dead animals and a symbol of cruelty, does recreating its taste undermine the moral stance against it? According to Wikipedia, veganism is the practice ...

Many in the industry argue that it is undergoing a correction, not a collapse. But they acknowledge several problems. One is ...

NEW YORK — What makes Impossible burgers possible? An engineered ingredient that makes the veggie patty look bloody — and one of many new concoctions food regulators expect to see more of in the ...

Plant-based food is struggling to meet this political moment, Impossible Foods CEO Peter McGuinness said. "It became woke and partisan and political and divisive," McGuinness said during an appearance ...

Starbucks is adding plant-based meat to its U.S. menu for the first time. The Seattle-based coffee chain says a breakfast sandwich made with imitation sausage from California-based Impossible Foods is ...

On an otherwise unadorned table at an event space overlooking Hong Kong’s Victoria Harbour, glass bowls displayed the constituent parts of the Impossible Burger. One contained a B-vitamin-laced potato ...

Nine months ago, Burger King made headlines by announcing its Impossible Whopper. The sandwich, featuring a meat-free Impossible patty, was at first seen as an April Fool’s prank, but the reaction to ...

The move comes after nearly four years of impactful leadership from McGuinness, during which time the plant-based food maker expanded and evolved to cement its position as a category leader REDWOOD ...

Credit: Steve Heap/ Shutterstock.com. Impossible Foods CEO Peter McGuinness has stepped down after leading the S plant-based meat company for nearly four years. In a statement, the company said ...