SEO is product placement, not advertising: A tale of how marketing works The argument by SEOs around keyword research is that ...

Despite all the many changes to SEO practice over the years, keyword research remains one of the most fundamental SEO tasks. Some form of keyword research is still one of the first things SEO ...

Tweaking your keyword lists is like regular car maintenance: you have to do it, or else things stop running properly. Evaluating and optimizing your lists on a regular basis keeps your content high up ...

Recently, a client asked why we weren’t targeting more high-competition keywords as part of her SEO strategy. This is a great question. She, like many other business owners, is taken with the idea of ...

Here’s what keyword difficulty means for SEO, how the score is measured and tips for using it to get better results. Keyword difficulty isn’t one of SEO’s hottest topics or latest trends. But it is a ...

One of the best ways to grow a business is through search engine optimization (SEO), the process of making changes to increase a website’s likelihood of being ranked for relevant searches within ...

Identify repeatable SEO tasks and build simple automation workflows so you can focus on strategy, QA, and decision-making.

When it comes to SEO, there is always something to do. It’s easy to get sidetracked by the next shiny thing instead of focusing on the tasks that will move the needle for the business. Having hundreds ...