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  1. What Is CRM (Customer Relationship Management)? | Salesforce

    CRM stands for customer relationship management, which is a system for managing all of your company’s interactions with current and potential customers. The goal is simple: improve …

  2. What is CRM? | Microsoft Dynamics 365

    CRM systems work by collecting customer information from various channels—such as websites, contact centers, and social media—and consolidating it into a unified platform where employees can …

  3. Customer relationship management - Wikipedia

    Customer relationship management (CRM) is a strategic process that organizations use to manage, analyze, and improve their interactions with customers.

  4. 10 Best CRM Software Of 2026 – Forbes Advisor

    3 days ago · To find the best CRM software, we evaluated 41 providers and ranked 35 metrics before awarding the top 10 final scores. We examined everything from pricing to features and consumer …

  5. What Is a CRM? (CRM Meaning, Definition & Examples)

    Jan 13, 2026 · A CRM is software that helps you manage your relationships with customers and prospects. Imagine your entire business memory: every lead, email, task, deal, support ticket, or …

  6. What is CRM? | Guide to Customer Relationship Management | HubSpot

    Customer Relationship Management (CRM) software centralizes customer data and interactions across all touchpoints in your business. According to Digital Silk, the global CRM market is estimated to …

  7. What Is a CRM? And How Does It Help Businesses? - Coursera

    Jul 28, 2025 · CRM stands for customer relationship management and refers to the combination of strategies and technologies businesses use to optimize customer engagement and make the best …

  8. CRM (Customer Relationship Management): Elements, Benefits, and …

    May 3, 2025 · Customer relationship management (CRM) includes the principles, practices, and guidelines that an organization follows when interacting with its customers. CRM is often used to …

  9. What is CRM (customer relationship management)? - TechTarget

    Feb 12, 2025 · CRM integrates tools, processes and strategies to manage and analyze customer data across multiple channels. A CRM allows businesses to gather and organize customer data such as …

  10. What is CRM? | Oracle

    Customer relationship management is both a strategy and a tool that supports those experiences in five key ways. Customer relationship management helps you find new customers, sell to them, and …